Mrs. Maitreyee Dhavale and Prof. Kanhaiya Ahuja">

January - 2019:- Volume -X

I.Front Page (Click here)
II.Editorial (Click here)
III.Content Page (Click here)

1.Factors Influencing Public Service Advertising in Varanasi City: An Exploration (Click here)
Krishna Pal Singh and Anurag Singh

2.Modelling of Barriers to Innovation for SMEs of Developing Countries Using ISM Approach (Click here)
Mohammad Aalam, K.K. Maurya, Mayank Kumar Pal

3.A Study of Key Decision Criteria for Buying Decision Making Process with reference to Smart Phones using DEMATEL (Click here)
Vishesh, Sanjiv Mittal and Shivani Bali

4.Where electronic Word of mouth stands in consumer information search: An empirical evidence from India (Click here)
Prof. Anshu Rani and Dr. H N Shivaprasad

5.Empirical identification of drivers of Du Pont Model: The case of Indian manufacturing strata (Click here)
Diwahar Sunder Nadar, Nidhi Navalkha, Priyadharshini Nair and Tanvi Joshi

6.Financial Performance of Regional Rural Banks of Punjab: A Comparative Study (Click here)
Dr. Ashutosh Gupta and Harsimran Kaur

7.Environment and Urbanisation: Peoples' Perception in Bhubaneswar City and Lessons for Urban Policy (Click here)
Shibani Mishra

8.A Study on Customer Awareness and Perception for Mobile based Augmented Reality (AR) Advertising (Click here)
Dr. Kali Charan Modak and Kumkum Sinha

9.A Comparative Study of FIIs and DIIs Investment in Indian Capital Market: An Empirical Analysis (Click here)
Tom Jacob and Thomas Paul Kattookaran

10.A Study of Quality of Work Life of the Employees Working in Telecom Sector (Click here)
Sujoy Sen and Ravi Chatterjee

11.A Study of Quality of Life in Advanced and Emerging Economies : Report of World Economic Forum (Click here)
Dr Varun Sarda, Dr Yamini Karmarkar and Dr Neha Lakhotia

12.A Study of Motivational Factors and Barriers About Solar Electricity Generation System (Click here)
Col A S Rathore and Dr Vivek S. Kushwaha

13.Effect of Organizational Culture on Job Satisfaction among Women Employees in the Banking Sector of Bilaspur district of Chhattisgarh (Click here)
Dr. Budheshwar Prasad Singhraul and Yogita Satish Garwal

14.A comparative study of various exponential smoothing models for forecasting coriander price in Indian commodity market (Click here)
Ashima Talwar and Dr. C.K. Goyal

15.Determinants of Health Insurance in Indore District (Click here)
Mrs. Maitreyee Dhavale and Prof. Kanhaiya Ahuja

16.Are Management Graduates Market Ready? Exploring the Relationship between the Demographic Factors and the Perceived Level Job Preparedness (Click here)
Dr Manohar Kapse, Dr Vinod Sharma, Chandan Maheshkar and Jeanne Poulose

17.Employee Branding: A Tool for Academic Brand Image Creation (Click here)
Dr. Amit Kumar and Dr. Gunjan Anand

18.Student's Perception Towards Effectiveness of E-Learning (Click here)
Mr. Sanju Mahawar and Dr. Tarika Nandedkar

19.Impact of Selected Macro-Economic Variables on Exports from Madhya Pradesh: A Study of Pithampur Special Economic Zone (Click here)
Dr. Murli Dhar Panga and Mr. Arpan Shrivastava

20.Consultative Selling and Its impact on customer satisfaction in banks: An empirical study on Indian private sector banks (Click here)
Dr. Kumud Ch. Goswami and Sanjay Sinha

21.Interrelating Employee Satisfaction & Customer Satisfaction in Healthcare Industry (Click here)
Dr. Ritesh Dwivedi and Ms Shobhit Anand

22.Exploring the Relationship between Ambient Marketing Practices and Behavioural Intentions (Click here)
Richa Gupta

23.Real Exchange Rate Volatility and its Impact on Exports : An Evidence From India (Click here)
Ms. Pallabi Mukherjee and Dr. Kanhaiya Ahuja

24.A Comparative Analysis of Financial Performance of Selected Mutual Funds Schemes Dedicated to Post Retirement Needs (Click here)
Dr. Shailesh Singh Thakur

25.Leverage and Firm Efficiency: A Study of Indian Microfinance Institutions (Click here)
Swati Chauhan

26.Measuring Benchmarking Practices via ICSI in Banking Sector (Click here)
Dr. Sunita Jatav

27.Empirical Study of MGNREGA's Works and Expenditure (Click here)
Shriram Kadiya, Vivek Bhatt and Sapna Parashar

28.Exchange Rate Valuation and India USA Bilateral Trade: An Elasticity Approach (Click here)
Neha Gupta and Dr. Ganesh Kawadia

29.Privacy Risk and Online Shopping Behaviour: A Case of Indore City (Click here)
Dr. M. Vasim Khan

30.Profitability analysis of Insurance companies: A case of Private Non-life Insurers (Click here)
Pragati Tomar, Dr Monica Sainy and Dr Rajiv Gupta

31.A study on Relationship of Spot and Future Prices in Indian derivative market (With special reference to Nifty Midcap 50) (Click here)
Jolly Sushma and Dr. Vivek S. Kushwaha

32.An Assessment of employers perception towards student employability skills in Madhya Pradesh. (Click here)
Anita Ahuja

33.Efficacy of Cause Related Marketing: Awareness Study (Click here)
Barkha Agrawal and Dr. Neha Sahu